TikTok Video Ideas for Book Promotion
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Whoa. The internet is getting crazy! Being a blogger has always been a bit of a rollercoaster ride, but the drops (ahem…plummets) have gotten bigger over the last few months. Historically, we have seen social traffic pendulum with the newer networks shying away from links giving us little hope that the future is a blast…
If you need to write on the poster, we would suggest you go with the Foam Boards. Then select the Dry Erase Lamination. We also encourage you to order the Dry Erase Marker Kit under the accessory option. This comes with an eraser and cleaning liquid to make sure the board remains clean and free from stains since the markers are very compatible with the lamination we use. Writing on Regular Posters cannot be erased.
Book Fair Promotion Ideas
Social media is your megaphone to connect with readers. Identify platforms where your audience spends time (TikTok and Instagram for YA authors, LinkedIn for business writers) and post regularly. Share excerpts, behind-the-scenes moments, or fun challenges. Don’t forget to engage with your followers—real relationships build real results.
Social media is your megaphone to connect with readers. Identify platforms where your audience spends time (TikTok and Instagram for YA authors, LinkedIn for business writers) and post regularly. Share excerpts, behind-the-scenes moments, or fun challenges. Don’t forget to engage with your followers—real relationships build real results.
When it comes to promoting your book, you cannot ignore the importance of book fairs. Why? Because the audience that visits book fairs/festivals are all book readers, lovers, and seekers. You already have an audience ready to take a look at what you have to offer – now, all you have to do is impress them!
We all know that writing a book is only half the battle. Promoting it? That’s where the real challenge begins. Whether you’re a first-time author or a seasoned pro, finding fresh, creative ways to promote your book can be a game-changer for your sales and visibility.
Promoting your book doesn’t have to feel overwhelming. With these 101 book promotion ideas, you have a range of tactics to choose from that can fit any budget, schedule, or style. Whether you’re a social media enthusiast, a collaboration wizard, or someone who thrives in community engagement, there’s something here for everyone.
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TikTok Book Promotion Ideas
If you’ve written a book in the past few years, you might be looking for some BookTok tips. With almost 2 billion users, TikTok is one of the largest social media platforms to put yourself out there if you’re looking to market your book. But how do you get started? Here are 25 important BookTok tips to keep in mind if you want to get involved in the community!
You only have a few lines/characters for your bio, so use this space wisely. The beauty of limited space or options is that it requires you to get concise and creative. Tell viewers who you are and about your book(s) in as little space as possible. Check out what other authors are doing to get some inspiration.
Show the cover clearly and often. Use close-ups, stacks, or “satisfying” movements. All the BookTok tips in the world won’t help if people don’t actually know what your book looks like! Author Ginelle Testa does a great job of that here.
Ask a book reviewer who’s on TikTok to read your book, post a review, and share it on TikTok. Here are some hashtags you can search on TikTok to find some of these folks: #BookTok, #BookReview, #TikTokBookClub.
Book Launch Promotion Ideas
Who doesn’t love a funny t-shirt or mug? Merchandise sales bring in extra money for you while also giving you free advertising around the world! By designing some key pieces of merchandise, you can generate buzz from funny phrases or characters you have created. Serious lines work too, as long as they are emotion-evoking lines. Everything from political activism to funny children’s books can sell well online and bring interest to your book. There are many platforms like Etsy and Zazzle that let you sell your merchandise without much work at all. Create buzz around your story through mugs, t-shirts, sweatshirts, hats, keychains and more!
Twitch has become one of the most popular platforms for people to follow their favorite pros in just about any industry. From sewing to dancing to playing video games, everyone is getting in on the action. As an author, you can use Twitch for many things: do a reading from your book, talk about how you developed part of the story, give a Master Class on writing, talk about the research you did while writing the book, or just let people watch as you write! Some writers prefer to hide away as they write, but if you’re ok with looking up every once in a while to read comments and answer questions, you can get a Twitch following and generate buzz for your past, present and future books.
Hi, I’m Kelly! I’m a marketer and book coach with a passion for empowering professional women and entrepreneurs to share their stories and grow their brands. I originally created this blog to help authors navigate the world of social media for book promotion. Today, it’s a resource hub for nonfiction authors and business professionals looking to make a meaningful impact through their books.
Among various book launch event ideas, pre-launch book clubs stand out for their ability to create meaningful reader engagement. These exclusive reader events go beyond traditional marketing, offering a personalized experience that can turn casual readers into passionate advocates. By incorporating book club marketing into your launch strategy, you’re not just promoting a product – you’re building a community around your work.
To select the right platform, think back to where your target readers and other potentially interested parties hang out. For example, if you’ve written a book about energy trading, most of the relevant discourse will probably happen on Twitter. But if you’ve written a lifestyle or home improvement book, Instagram and Pinterest will be your weapons of choice.